Drinkworks Home Bar Ecosystem
An end-to-end digital transformation for an IoT-enabled home bar system, integrating hardware telemetry with an automated commerce engine for pod replenishment.
The story
behind it
Drinkworks, a joint venture between AB InBev and Keurig Dr Pepper, needed a digital backbone to connect their smart drink dispenser with a consumer-facing eCommerce platform. The goal was to create a 'set and forget' ecosystem for drink pod subscriptions.
What stood in the way
The complexity lay in syncing physical device data with the digital store. We had to ensure that the machine could report pod usage accurately to trigger replenishment orders without user friction.
How we made it happen
We implemented an AWS-based IoT hub that communicated with the dispensers and used BigCommerce as the commerce engine. A custom subscription management system was built to handle recurring deliveries based on real-time consumption data.
Impact that speaks
Pods Distributed
Successful scaling of automated fulfillment within the first year of launch.
Retention Increase
Automated replenishment significantly reduced subscription churn.
Customer Satisfaction
Rated as one of the most seamless IoT consumer experiences in the industry.
A closer look
What we
delivered
Every feature was built with purpose, performance, and user experience at its core.
Tools & technologies
From concept to launch
IoT Strategy
Defining communication protocols between the dispenser hardware and the cloud.
Platform Engineering
Building the custom subscription engine and integrating it with the commerce backend.
Mobile Integration
Developing the cross-platform app for device monitoring and account management.
Pilot & Launch
Controlled beta testing with 1,000 users before a full-scale nationwide release.
Common questions
Let's build something remarkable together
We'd love to discuss how we can help bring your vision to life. Our team has extensive experience across AI, web, mobile, and cloud technologies.
Start a conversation